/* Consultante SEO Lorient — feuille de style de base */

:root {
  --color-bg: #fffefb;
  --color-bg-soft: #f8f4f0;
  --color-text: #201515;
  --color-muted: #605d52;
  --color-primary: #4a154b;
  --color-primary-dark: #350e36;
  --color-accent: #e0a458;
  --color-border: #e5e0d8;
  --max-width: 1120px;
  --radius: 12px;
  --font-base: "Plus Jakarta Sans", -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  font-family: var(--font-base);
  color: var(--color-text);
  background: var(--color-bg);
  line-height: 1.6;
}

.container {
  max-width: var(--max-width);
  margin: 0 auto;
  padding: 0 1.25rem;
}

/* Header */
.site-header {
  border-bottom: 1px solid var(--color-border);
  position: sticky;
  top: 0;
  background: var(--color-bg);
  z-index: 10;
}

.site-header .container {
  display: flex;
  align-items: center;
  justify-content: space-between;
  flex-wrap: wrap;
  padding-top: 1rem;
  padding-bottom: 1rem;
  gap: 1rem;
}

.logo {
  font-weight: 700;
  font-size: 1.1rem;
  color: var(--color-primary-dark);
  text-decoration: none;
  display: flex;
  align-items: center;
}

.logo img { height: 26px; width: auto; display: block; }

.site-header nav ul {
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 1.25rem;
  margin: 0;
  padding: 0;
}

.site-header nav a {
  color: var(--color-text);
  text-decoration: none;
  font-size: 0.95rem;
}

.site-header nav a:hover { color: var(--color-primary); }

.btn-nav {
  background: var(--color-primary);
  color: #fff !important;
  padding: 0.45rem 0.9rem;
  border-radius: var(--radius);
}

.btn-nav:hover { background: var(--color-primary-dark); }

/* Hero */
.hero {
  padding: 3rem 0 2.5rem;
  background: linear-gradient(180deg, #f4f9f8 0%, #ffffff 100%);
}

.hero h1 {
  font-size: clamp(1.8rem, 4vw, 2.6rem);
  margin: 0 0 0.75rem;
  color: var(--color-primary-dark);
}

.hero p.lead {
  font-size: 1.15rem;
  color: var(--color-muted);
  max-width: 640px;
}

.btn-primary {
  display: inline-block;
  background: var(--color-primary);
  color: #fff;
  text-decoration: none;
  padding: 0.75rem 1.5rem;
  border-radius: var(--radius);
  font-weight: 600;
  margin-top: 1rem;
}

.btn-primary:hover { background: var(--color-primary-dark); }

/* Sections */
main section {
  padding: 2.5rem 0;
}

main section h2 {
  color: var(--color-primary-dark);
  font-size: 1.5rem;
}

.grid {
  display: grid;
  gap: 1.5rem;
  grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
}

.card {
  border: 1px solid var(--color-border);
  border-radius: var(--radius);
  padding: 1.25rem;
}

.card h3 {
  margin-top: 0;
  font-size: 1.1rem;
}

.card a { color: var(--color-primary); font-weight: 600; text-decoration: none; }
.card a:hover { text-decoration: underline; }

/* TODO markers visible only in source, styled subtly if left in production by mistake */
.todo {
  background: #fff7e6;
  border: 1px dashed var(--color-accent);
  padding: 0.75rem 1rem;
  border-radius: var(--radius);
  font-size: 0.9rem;
  color: #7a5a1e;
}

/* Breadcrumb */
.breadcrumb {
  font-size: 0.85rem;
  color: var(--color-muted);
  padding: 1rem 0 0;
}

.breadcrumb a { color: var(--color-muted); }

/* FAQ */
.faq-item { border-bottom: 1px solid var(--color-border); padding: 1rem 0; }
.faq-item h3 { margin: 0 0 0.5rem; font-size: 1.05rem; }

/* Footer */
.site-footer {
  border-top: 1px solid var(--color-border);
  margin-top: 2rem;
  padding: 2rem 0;
  color: var(--color-muted);
  font-size: 0.9rem;
}

.site-footer nav ul {
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 1rem;
  padding: 0;
  margin: 0.75rem 0 0;
}

.site-footer nav a { color: var(--color-muted); }

@media (max-width: 640px) {
  .site-header .container { flex-direction: column; align-items: flex-start; }
}

/* Eyebrow */
.eyebrow {
  display: inline-block;
  text-transform: uppercase;
  letter-spacing: 0.05em;
  font-size: 0.8rem;
  font-weight: 600;
  color: var(--color-primary);
  margin-bottom: 0.5rem;
}

/* Method steps */
.method-steps {
  display: grid;
  gap: 1.5rem;
  grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));
  counter-reset: step;
}

.method-step {
  background: var(--color-bg-soft);
  border-radius: var(--radius);
  padding: 1.5rem;
  position: relative;
}

.method-step::before {
  counter-increment: step;
  content: counter(step);
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 2rem;
  height: 2rem;
  border-radius: 50%;
  background: var(--color-primary);
  color: #fff;
  font-weight: 700;
  margin-bottom: 0.75rem;
}

.method-step img, .eeat-grid img, .card img, .case-study-card img { width: 48px; height: 48px; margin-bottom: 0.6rem; display: block; border-radius: 10px; }
.method-step h3 { margin: 0 0 0.5rem; font-size: 1.05rem; }
.method-step p { margin: 0; color: var(--color-muted); font-size: 0.95rem; }

/* Quick win matrix */
.priority-matrix {
  display: grid;
  gap: 1rem;
  grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));
}

.priority-card {
  border: 1px solid var(--color-border);
  border-radius: var(--radius);
  padding: 1.25rem;
}

.priority-card.is-quick-win { border-color: var(--color-primary); background: var(--color-bg-soft); }
.priority-card h3 { margin: 0 0 0.4rem; font-size: 1rem; }
.priority-card p { margin: 0; font-size: 0.9rem; color: var(--color-muted); }

/* EEAT block */
.eeat-box {
  background: var(--color-primary);
  color: #fffefb;
  border-radius: var(--radius);
  padding: 2rem;
}

.eeat-box h2 { color: #fffefb; }

.eeat-grid {
  display: grid;
  gap: 1.25rem;
  grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));
  margin-top: 1.25rem;
}

.eeat-grid h3 { margin: 0 0 0.35rem; font-size: 1rem; }
.eeat-grid p { margin: 0; font-size: 0.9rem; opacity: 0.9; }

/* Case studies */
.case-study-grid {
  display: grid;
  gap: 1.5rem;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
}

.case-study-card {
  border: 1px solid var(--color-border);
  border-radius: var(--radius);
  padding: 1.5rem;
  background: var(--color-bg);
}

.case-study-tag {
  display: inline-block;
  font-size: 0.75rem;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.04em;
  color: var(--color-primary);
  margin-bottom: 0.5rem;
}

.case-study-card h3 { margin: 0 0 0.5rem; font-size: 1.05rem; }
.case-study-card p { margin: 0 0 0.75rem; font-size: 0.92rem; color: var(--color-muted); }

.case-study-result {
  font-weight: 700;
  color: var(--color-primary-dark);
  font-size: 0.95rem;
}

/* Comparison table */
.compare-table {
  width: 100%;
  border-collapse: collapse;
  margin: 1.5rem 0;
}

.compare-table th, .compare-table td {
  text-align: left;
  padding: 0.75rem 1rem;
  border-bottom: 1px solid var(--color-border);
  font-size: 0.92rem;
}

.compare-table th { color: var(--color-primary-dark); }
.compare-table td.is-yes { color: var(--color-primary); font-weight: 600; }

/* Contact form */
.contact-form {
  max-width: 560px;
  display: grid;
  gap: 1rem;
  margin-top: 1.5rem;
}

.contact-form label {
  display: block;
  font-weight: 600;
  font-size: 0.9rem;
  margin-bottom: 0.35rem;
}

.contact-form input,
.contact-form select,
.contact-form textarea {
  width: 100%;
  padding: 0.65rem 0.85rem;
  border: 1px solid var(--color-border);
  border-radius: var(--radius);
  font-family: inherit;
  font-size: 0.95rem;
  color: var(--color-text);
  background: var(--color-bg);
}

.contact-form textarea { resize: vertical; min-height: 100px; }

.nap-block {
  background: var(--color-bg-soft);
  border-radius: var(--radius);
  padding: 1.5rem;
  margin: 1.5rem 0;
}

.nap-block p { margin: 0.35rem 0; }

/* Phased roadmap */
.roadmap {
  display: grid;
  gap: 1.5rem;
  grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));
}

.roadmap-phase {
  border-left: 3px solid var(--color-primary);
  padding-left: 1.25rem;
}

.roadmap-phase h3 { margin: 0 0 0.35rem; font-size: 1rem; }
.roadmap-phase p { margin: 0; font-size: 0.9rem; color: var(--color-muted); }